Understanding the New Mom Consumer is What We Do.

Anchor Strategy Group is Your Consumer Research Specialist.

 

Our proprietary methodologies deliver focused research and market-entry strategies, yielding predictive product-market fit outcomes, strengthening sell-in and sell-through, and reducing legal and regulatory risks.

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We Unlock Product-Market Fit with a Human-Centric Approach. 

• Millennial Mom Immersions

• Opinion Parties

• In-Home Product Testing

• In-Depth Interviews 

• Online Consumer Studies

• Competitive Intelligence

• NuMom Labs Omnibus Surveys

• NuMom Labs Report